NextPhase Brands and Launches New Website for RainChief – A Solar Energy Producer

Vancouver, BC, February 14, 2011 – NextPhase Strategy today announced that it has completed the branding and launch of the new RainChief Energy Inc. website. RainChief is a US publicly traded company (OTCBB: RCFEF) based in Vancouver, Canada. The company has an operational partnership with Italy-based Prometea Partners Ltd. and a number of other recognized industry suppliers for the purpose of financing and developing photovoltaic (PV) solar power projects in select European Union countries.

NextPhase worked closely with RainChief to produce the new website. “We used dramatic images of solar systems to visually enhance the website for the visitor. Our goal was to make the website visually exciting, easy to read, functional and robust from an industry, client and investor standpoint” stated Ullrich Schade, President of NextPhase Strategy.

The mandate of the website branding project was to create a professional and unified brand image and message to effectively position RainChief in the international PV industrial sector and marketplace. It was important to communicate the RainChief story and project announcements to both the investor and industry target markets. A secondary objective was to create awareness in the PV and renewable energy business sector to lay the groundwork for future joint-venture partnerships and distributorships. The website content also supports the company’s presence at select international PV trade shows and conferences.

"We’re very pleased with the new website designed and programmed by NextPhase Strategy’s creative team,” stated Brad Moynes, President of RainChief. “Not only is it visually dynamic and easy for the visitor to read, but the website also comes with a super easy to use content management system.”

About RainChief Energy

RainChief Energy Inc. is a Canadian-based independent renewable energy producer currently engaged in the development of PV solar energy projects in Italy and the European Union. RainChief and key operational partners have the combined capabilities to manage and direct all key steps in the selection, authorization, financing, development and operations of PV solar power projects. Operating partners, plus project suppliers and contractors have demonstrated capabilities in the areas of project development, engineering and construction.

About NextPhase Strategy

NextPhase is an award-winning branding and marketing company focused on producing results for its clients by providing complete integrated marketing communications services. NextPhase has a 30-year track record helping companies build brands, drive sales and penetrate new markets. The company represents both emerging start-ups and established companies marketing their products throughout North America and beyond.


For more information, please contact:


Susan Sorich
Director, Client Services
NextPhase Strategy Marketing Inc.
Tel 604-669-1180 x 302
ssorich@nextphasestrategy.com

Ullrich Schade
Brand Strategist and President
NextPhase Strategy Marketing Inc.
Tel 604-669-1180 x 301
uschade@nextphasestrategy.com