NextPhase Brands Sustainable Food Producer and Launches New Website

Vancouver, BC, August 3, 2010 – Three months after being awarded the contract, NextPhase Strategy ( completed the branding for Nutri-Loc Ingredients Corporation, a vertically integrated processor of high-quality functional food ingredients and supplements for health-focused food manufacturers. The branding program included producing a new corporate identity, positioning statement, website, corporate and product brochures, trade show banners and an investor PPT presentation.

"NextPhase Strategy was a natural choice for us,” stated Tom Gordon, President of Nutri-Loc. “They not only have an extensive background in branding technology companies, but have also worked with numerous food companies. And since we are both a new technology and a food products company, we had complete confidence the final branding product would effectively communicate our vision. We are especially pleased with our new corporate identity and website (”

“Nutri-Loc’s high-fiber, high-nutrient, high-antioxidant food ingredients can be used in a multitude of food categories including nutrition bars, health snacks, cereals, instant soups and mixes, yogurts and pet food. And this is the visual and written message that we needed to communicate in all the marketing material,” stated Ullrich Schade.

About Nutri-Loc Ingredients Corporation

Nutri-Loc Ingredients Corporation ( has developed a proprietary food dehydration process that replaces the energy- and capital-intensive freeze-dried food drying technology dating from the 40s. Nutri-Loc’s novel low thermal and microwave technology is capable of economically removing water from fruit, vegetable and biomass while providing a substantially higher nutritional value, color and flavor than conventional drying systems. The company’s clean energy solution can also turn food waste into healthy food products, capturing and retaining vitamins, minerals, flavor, color and antioxidants. This enables the company to use the tons of nutrient-rich culls, skins and pulp from fruits and vegetables that are discarded daily by major food processors throughout the world.

About NextPhase Strategy

NextPhase Strategy ( is an award-winning branding and marketing company focused on producing results for its clients by providing complete integrated marketing communications services. NextPhase has a 30-year track record helping companies build brands, drive sales and penetrate new markets. The company represents both emerging start-ups and established companies marketing their products throughout North America and beyond.

For more information, please contact:

Susan Sorich
Director, Client Services
NextPhase Strategy Marketing Inc.
Tel 604-669-1180 x 302

Ullrich Schade
Brand Strategist and President
NextPhase Strategy Marketing Inc.
Tel 604-669-1180 x 301