NextPhase has landed a contract to brand a new 55-unit concrete mid-rise
development located at the corner of First and Burrard in Vancouver.
"The location is ideal,” said Ullrich Schade, President of NextPhase.
“It’s situated right across from a park and at the corner of Burrard and
West 1st Avenue – so signage and the look of the discovery centre will
play an important role in driving traffic and sales.”
NextPhase has been tasked with producing a memorable name and brand
to effectively market and sell out the project. The project scope
includes signage, marketing collateral and a website.
The market for the project will be primarily move-up buyers and empty
nesters. The site is adjacent to shopping, dining, and a host of other
amenities, while Kitsilano Beach and downtown are just a short walk
away.
About NextPhase
NextPhase Real Estate Branding is a division of NextPhase Strategy, a
well-established branding and marketing company serving the North
American market since 1978. The focus of our real estate division is to
provide a complete suite of integrated marketing communications services
to help real estate developers and marketers sell out their projects as
quickly as possible.