Challenge
BIREM is a real estate marketing solutions provider that specializes in pre-selling hi-rise condo towers as well as pre-leasing major office towers and mixed use developments. As the company had expanded from two to six offices, it needed a full suite of new marketing tools to sell its services across North America.
Action
NextPhase was contracted to create new stationery, corporate brochure, PowerPoint presentation, annd a series of newsletters full-page magazine ads. The look and feel of the marketing material was then incorporated into a website for branding continuity.
Results
In the time that NextPhase has been providing marketing communications services to BIREM, the company has marketed and sold over 10,000 condos and generated $1.2 billion in sales – an enviable record in the industry. “NextPhase has been producing BIREM’s corporate marketing material for over 15 years. It started with our old company – Cliff Bowman & Associates, and they’re still producing our material today. Our long-term relationship is a testament to their quality of work and level of service,” stated BIREM president, Cliff Bowman.
